Point your agents and your engineers at the product only you can build. Let Apideck run the integration layer underneath it: 200+ providers through one API, with auth, compliance, and every new connector handled for you.
Cost of one integration, over time
AI writes the easy partBuild v1
An afternoon with AI
Own it forever
Breaking changes, auth, new connectors
Yes. AI coding tools can scaffold a working integration against a single provider in an afternoon, and for the connectors that are core to your product, that speed is a real advantage. Worth knowing before you scale it across a catalog: building v1 was never the expensive part. The cost of an integration is owning it, the breaking API change on the provider's schedule, the OAuth token that stops refreshing, the compliance surface you inherit the moment you touch customer data, and the twentieth connector your customers ask for next quarter. So the useful question is not can you build it. It is which integrations are worth your team owning, and which are undifferentiated plumbing a platform should run for you.
The “but AI is good now” objection
AI shines on clean, well-documented, public APIs. Real integrations are the opposite: undocumented behavior, auth gated behind partner logins, sandbox access you apply for, and edge cases that only surface in production. The messy, legacy, region-specific connectors your customers want are exactly where generated code needs the most human rescue.
As tokens get cheaper, writing v1 trends toward free, so the build was never where the cost lived. Cheaper generation does nothing for the breaking change, the token refresh, or the 2am page. The cheaper it is to build, the less that build is any kind of moat.
You can build it, and AI makes v1 faster than ever. The decision that actually moves your business is where that speed is worth spending, and where a platform should carry the load so your team does not have to.
AI writes a great first version. Aim it at the surface only you can build, where speed compounds into a product advantage, instead of at a connector layer it will not be around to maintain.
Put your team on the product logic only you can build. Run the integrations themselves, core and long-tail alike, on a platform, so even a complex or differentiated integration never means owning the connector plumbing.
Every engineer-month on integration plumbing is a month not spent on the product your customers actually pay for. Keep your best people on the thing that differentiates you.
Interactive
Everything you would own by building the layer yourself maps to a piece of Apideck that already handles it. Pick a concern to see how.
Handled by
Vault manages authentication across 200+ connectors: managed OAuth for the 50+ that use it, and encrypted API-key storage for the rest. Your users authorize once and Apideck keeps every connection alive, so you never build or babysit per-provider auth flows and expiring credentials.
Explore VaultThe difference is not the first connector. It is everything that comes after it, and who is responsible for it.
Interactive
The true cost of an in-house integration layer is rarely the build. It is the tail that follows, for every connector, every year. Drag the sliders to model your own numbers.
What you would own
$120,000
To build (12 engineer-months)
$30,000
Maintenance, every year
3-year total cost of ownership
$210,000
Illustrative estimate, before opportunity cost. Excludes provider API and data-access fees, which apply whether you integrate directly or through Apideck. Apideck replaces the build and maintenance above with one predictable subscription.
This is not build versus buy as a religion. Even core and complex integrations run through Apideck, so the real question is narrower: when is a hand-built integration genuinely worth owning end to end?
In practice, most teams run everything through Apideck, core and long tail alike, reaching for provider-native calls with Proxy and custom fields where they need extra depth, and hand-build only the rare integration nothing else can express.
Zoom out
The same split is showing up across software: the teams that win with AI own a clean, real-time integration layer, while the ones bolting AI onto legacy plumbing stall. Mambu makes exactly this case for banking, warning that “bolted-on AI fails” when the data and APIs underneath it were never built for it.
More on the build-versus-buy decision and what running integrations actually costs.
Connect your product to 200+ providers across 9 unified APIs, with auth, compliance, and new connectors handled for you. Build the ones you want to own, and skip the tail.